Fitbit’s new fitness tracker is its cheapest, but you can’t buy it yourself

Fitbit’s new fitness tracker is reportedly the company’s cheapest yet, but users will not be able to buy the wearable device by themselves.

The Fitbit Inspire is exclusively available to corporate employees and health insurance members. The plan is that the fitness tracker will be fully subsidized and issued by the bulk, whether by a company that wants its employees to stay active, or a health insurance provider that wants its members to monitor their well-being.

The Fitbit Inspire offers the most basic fitness tracker functions, including activity and sleep tracking, burnt calories monitor, move reminders, goal celebrations, and mobile alerts. It is water-resistant up to 50 meters, promises up to five days of battery life, and comes in black and sangria color options.

There is also a slightly more advanced version named the Fitbit Inspire HR, which adds 24/7 heart rate tracking, sleep stages monitoring, exercise modes, pace and distance tracking, and cardio fitness levels. It comes in black, white/black, and lilac color options.

No price is listed for the fitness tracker, for the simple reason that users will not have to pay for it. It is its cheapest device yet though, according to Fitbit.

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